Apr 03, 2020  
2015-2016 Catalog 
    
2015-2016 Catalog [ARCHIVED CATALOG]

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ADM 509 - Marketing, Fund-Raising and Planned Giving.


Graduate standing. (3).

Methods of marketing nonprofit arts organizations. Examination of regional and national trends in marketing and development of models for various marketing strategies. Emphasis on marketing research and project development. Includes survey of basic strategies in fundraising and planned giving for nonprofit arts organizations. May be reelected to a total of 6 credits.



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